Super Eagles and Arsenal of England forward, Alexander Iwobi is the latest Nigerian football star to don Ayodeji Ibrahim Balogun, known professionally as Wizkid’s ‘Starboy’ fashion line.

The 22 year old who could not partake in the Africa Cup of Nations (AFCON) qualifier against Seychelles due to injury took to his Instagram page appearing in Wizkid’s new Nike jersey. He writes: ‘Together, let’s push and create something iconic’.

Moments later, Wizkid, 28 acknowledged Iwobi by updating his status of the shot of Augustine “Jay-Jay” Okocha’s nephew in ‘Starboy’ jersey.

Two days ago, Leicester City’s Wilfred Ndidi showcased the shirt. Earlier, his colleague at King Power Stadium, Kelechi Iheanacho as well shared a picture of himself in ‘Starboy’ jersey. Same period Oghenekaro Etebo flaunted Starboy jersey.

Meanwhile, Iwobi’s Arsenal teammate; Gabonese national team captain, Pierre-Emerick Aubameyang was not left out.

In February, Wizkid signed a deal with sportswear giant, Nike to produce and sell the Starboy jerseys. With the deal, Wizkid became the first African artiste to have an official jersey.

Top Media Nigeria. Wizkid's new Star Boy jersey seem to be footballers delight
Aubameyang, Iheanacho, Ndidi…and now, Iwobi identifies with Star Boy.

Nike are also the official Super Eagles kit sponsor – a kit Wizkid was part of the models when it was unveiled prior to the World Cup in Russia.

The Nike Starboy Jersey came out worldwide yesterday (10th of September) and it sold in record time. The co-creation stadium shirt costs £64.95 (N30,201.75) and is available on Nike’s website.

Starboy-Nike connection

According to Nike News:

“To label Wizkid simply as a Nigerian pop-star contradicts his global influence. After all, the singer/songwriter has topped charts in 15 countries, successfully bringing the new generation of Afropop global and spreading his hometown pride far and wide.

Wizkid’s Starboy jersey features a centrally-placed Nike Swoosh and green and white trim.

Born in Surulere, Lagos, the name of Wizkid’s Nigerian hometown is emblazoned on the lower back of the artist’s collaborative Nike jersey, a shirt that simultaneously speaks to his local pride and Naija’s cultural clout. The jersey’s green and white trimmings reflect the Nigerian flag, as does a Naija graphic on the sleeve, while the front features a centrally-placed Nike Swoosh and is highlighted by the iconic Starboy graphic across the chest.

The overall design is a fitting celebration of both personal and collective talent and ingenuity, and one that defines Wizkid’s dizzying accomplishments and Nigeria’s growing cultural footprint.”

 

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